I'm Heather Sison. A Creative Director who builds brands and shapes their stories, from the big picture down to the smallest detail. From wellness to personal care to home and lifestyle, I've lead creative that builds trust and connects with its audience.
With a knack for distilling complex ideas into something memorably simple, I do it by driving the work with curiosity and collaboration.

And with a background in art direction and graphic design, I always appreciate the details: in the people I work with, the processes we have and our results. I blend strategy and storytelling with decent taste – or so I'm told – to create work that not only looks good, but supports business growth. Balancing instinct with data, I move quickly without losing sight of what's important and am constantly looking for smarter ways to get great work out there.
Strategy and Leadership

Creative Direction
Creative Strategy
Brand Identity Development
Integrated Campaigns
Creative Operations
Team Mentorship
Creative Execution

Art Direction + Visual Storytelling
Photo/Video Production
Digital Design
Packaging + Print Design
Design Systems
Brand Guidelines
AI-Assisted Creative Workflows

Brands I've Worked With

99 Cent Stores, AEG, Allergan, Bite, Boston Scientific, Del Frisco’s Restaurant Group, EPSON, FIJI Water, Franzia, Goldenvoice, Grassroots Cannabis, Hydroxycut, Justin Wines, MedMen, Michael Jordan’s Steakhouse, Murad, Pom Wonderful, reel, Ring, Sans, Teleflora, Therabody, W Hotels, Wolfgang Puck, Wonderful Halos, Wonderful Pistachios, Yoobi
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